About Content Callout

Mark Raffan, Founder

Mark is a serial entrepreneur and lover of marketing and influence. Mark built the #1 negotiation podcast in the world and is an expert negotiation, influence, and persuasion. He has coached executives and teams in some of the largest companies in the world.

Kayla Graham, Operations Manager

Kayla is happiest when clients are over-satisfied and projects are running smoothly. Her favorite part of the day-to-day is assisting clients reaching their goals for success, and building relationships in the process. She loves working with the Content Callout team to reach goals, both personally and professionally, individually and as a group. Kayla’s experience in writing, media, and project management position her to provide exceptional creative assets and client care.

Maggie Toth, Designer

Maggie is a graphic designer and creative enthusiast. Maggie has helped build brand identities and promotional materials for small and corporate businesses. Apart from working at Content Callout, she has started a small t-shirt design business, inspired by all things spooky. She’s known for her obsession with horses, but is also crazy about cats, art and The Office.

Amanda Au, Social Media Specialist/Project Manager

Amanda is a marketing and social media strategist and project manager, who focuses on finding the best solutions for clients. When projects are humming along, and clients have smiles on their faces, that’s when Amanda is excited and happy. Apart from working with Content Callout, Amanda also loves helping B2C businesses with their marketing, listening to true crime podcasts, and watching cooking shows obsessively.

Kate Roberts, Social Media Specialist

Kate is a social media specialist who helps B2B Businesses reach their target customer, and positions their brand as thought-leaders in their category. She is the one who helps our clients post all their content and engages with their audience.

Her favourite part of the job is writing compelling social media copy. She loves learning about new industries, and tailoring her voice to resonate with each clients unique audience.

She is our resident jock, and can always be found in the mountains snowboarding or mountain biking.

Maria Berlando, Writer Manager

Maria is a word and sentence structure enthusiast who loves playing with words to make stories compelling and readable. Added to the countless hours she has logged creating and editing content, are years of experience with teaching, and academic and creative writing. She is well-versed in the writing and editing industry, and comes complete with a master’s degree focused on English language and literature.

Rachelle Dunn, Business Development

Rachelle oversees all new business sales for Content Callout. She is committed to listening to her clients’ needs and utilizing her negotiation and communication skills to ensure a successful onboarding experience. Ideas and strategies that go beyond the norm have made Rachelle a top producing salesperson in both start- up and corporate organizations. She loves being apart of the team at Content Callout and takes pride in seeing business grow.

Paul Hitchmough, Web Developer

Putting the user first, Paul combines design and functionality with over fifteen years of experience in coding, design and development for the web. His approachable personality is a rarity in this field of work, and allows us to present our clients how they wish to be presented.

Mike Lalli, Web Developer

Mike is an award-winning creative director, web designer and entrepreneur. For over a decade he has worked in the digital marketing industry to provide clean, fresh, professional front-end development to support his client’s evolving website initiatives. He works directly with public figures, organizations, lawyers and business owners to create websites and digital marketing solutions to meet their business needs.